Yoga face-toning might compete with fillers and facelifts

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Participants also rated themselves as more satisfied with the appearance of their faces at the study’s end, Alam and colleagues reported in JAMA Dermatology.

“Now there is some evidence that facial exercises may improve facial appearance and reduce some visible signs of aging,” Alam said. “Assuming the findings are confirmed in a larger study, individuals now have a low-cost, non-toxic way for looking younger or to augment other cosmetic or anti-aging treatments they may be seeking.”

The exercises enlarge and strengthen facial muscles to firm and tone the face, giving it a younger appearance, he said.

Happy Face sells instructional worksheets – promising smoother skin, firmed cheeks and raised eyelids – for $19.95. DVDs cost $24.95. But not all dermatologists are rushing to promote the videos or the exercises.

Dr. John Chi, a plastic surgeon and professor at the Washington University School of Medicine in St. Louis, Missouri, said the study raises more questions than it answers.

“The jury is still out on whether or not facial yoga is effective in reversing the signs of aging,” he said in an email.

Chi, who was not involved with the study, said he would recommend facial yoga to patients who found it relaxing and enjoyable but not for the purpose of facial rejuvenation.

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